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    Some Useful Links for You to Get Started
    August 30, 2017
    It seems like you’re running a default WordPress website. Here are a few useful links to get you started: Migration How to use WordPress Migrator Plugin? Migrate WordPress from Siteground to Cloudways Migrate WordPress from GoDaddy to Cloudways Performance How to install and configure Breeze WordPress cache plugin? How to integrate...
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    Mistakes Refine Us...(and other marketing lessons)
    February 17, 2016
    Today I spoke to women in leadership positions about my marketing journey. After a wonderful introduction that gushed over my experience, case studies of successful marketing campaigns and awards I've won, I felt very humbled. But I had to come clean to these ladies. Success came with many failed attempts...
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    How Women Sabotage the "Lean In" of Themselves and Other Women
    January 5, 2014
    began my marketing career 16 years ago as a far more tentative individual than I am today. Experience has etched me, (and it is still a work in progress) carving me into who I am personally and professionally today. That's why, as a female professional, I found Sheryl Sandberg's...
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    Food trends: The market for chickpeas is
    June 26, 2013
    Food trends: The market for chickpeas is trending up and the forecast calls for more hummus! http://ow.ly/mbGB7
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    How well do you nurture your client rela
    June 20, 2013
    How well do you nurture your client relationships? Lifecycle marketing matters. These are great tips you can apply now: http://ow.ly/mbFXu
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    What one little company taught us about
    June 14, 2013
    Just when you think you know it all...the client teaches you a new lesson! That was the case with a small business launch we undertook this year. It seemed like the standard launch, all the research, branding, communication, website development  and social media balls were ready for juggling. But what...
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    Tools to enhance your restaurant’s online location
    May 7, 2013
    Developing your online persona When restaurant owners have so many plates spinning, it’s often hard to make time to manage or maintain an online presence. Increasingly essential today, a thriving online presence can have a huge impact on attracting potential business and on your restaurant’s sustainability. More than existing on the...
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    Capitalizing on the Now: School lunches suck, but this company tastes good
    October 24, 2012
    Deliver Above and Beyond! When companies are consciously driven to deliver beyond expectations, success is bound to follow. It’s not that long ago that Fruit 66, a juice company located in Richmond, VA set out to create a juice product that delivered something different.  But today, just 5 years since they...
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    This is how you market to millennials: h
    October 23, 2012
    This is how you market to millennials: http://ow.ly/eHMK6
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    Data on Millennials: Evidence that this lucrative generation is worth the marketing effort!
    October 23, 2012
    Millennial Generation is the "Ultra Connected" Generation 41% of the U.S. population belongs to millennials 81% own a cell phone 86% use the internet One-third of their life is spent in front of a computer 60% upload and post photos, videos and review content online They make up one-third of today’s bloggers 75% have a social...
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    Nutella: Do it like it's your job
    May 11, 2012
    Last month my daughter called home from college and asked me to stop sending her nutella. "I'm eating this stuff like it's my job," she complained. I laughed and then I thought about what her funny little comment revealed. That saying is all about passion, gusto, determination - not just nutella...
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    Just Who's Talkin' About You?
    June 13, 2011
    Monitoring the Buzz For one owner, it happened while the customer was still in the restaurant. As one savvy business owner was monitoring their social media portals, he discovered an unhappy customer was blasting in-the-moment tweets about his establishment's poor service. He immediately identified both the customer still in the building...
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    When Social Media Bites Back
    June 9, 2011
    Social media is like an all-you-can-eat buffet. When you're feasting on positive comments and compliments about your restaurant, it's great. But when a few discontented customers fight back with less-than-complimentary critiques, it can feel like social media was designed all along to eat You for dinner.   A recent client experienced just that....
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    Top 5 Social Media Blunders - (Avoiding Weiner's Mistakes)
    June 7, 2011
    Aside from the obvious perils like sending pictures of your body parts over Twitter (Thank you Weiner for the confession), simple social media mistakes can stimie your business' objectives to use it as a tool that engages, builds relationships and eventually has a bottom-line effect.   1. This is Public Domain Ad exec,...
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    Social Media & Your Business Launch
    June 1, 2011
    Keeping the fires burning - stoking your social media profiles frequently keep you top of mind with influencers.
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    The Cost of Social Media
    August 25, 2010
    Take back the reigns of your social media management...get training.
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